Tim Strickland at the Healthcare Marketing Blog:
“One need only examine the recent carnage in the journalism industry to see what can happen in any field that collectively doesn’t keep itself up to date. Irrelevancy is a sad, dark place.
So, it begs the question: In healthcare public relations and marketing, are we keeping ourselves up to date?
Well, yes. And no.
As I view the state of hospital communications, here are four areas where we’re making progress, but not quickly enough:”
Read Strickland’s entire post here.
It’s your turn. If you work in marketing communications, or a related field, what are your perceptions about the current, digital communications ecosystem, or lack of it, in that field?